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Marketing Analytics

Analytics & Reporting That Drive Real Decisions

Most marketing reports show you what happened. Ours show you what to do about it. We build custom dashboards and deliver monthly reports that translate data into decisions — so you always know where to invest next.

How it works

Our four-step process

We build a system, not just run a service.

01

Tracking Audit

We audit your Google Analytics, Meta Pixel, and Tag Manager setup and fix any broken tracking or attribution gaps before anything else.

02

Dashboard Build

We build a custom live dashboard in Looker Studio showing all your key metrics in real time, connected to every channel.

03

KPI Framework

We work with you to define the right KPIs for your business — numbers that directly correlate with revenue, not vanity metrics.

04

Monthly Reporting

A clear, actionable monthly report with performance review, key insights, and a specific action plan for the next 30 days.

What is included

Everything you need,
nothing you do not.

Custom Dashboards

Live dashboards in Looker Studio showing all marketing metrics in one place, connected to Meta, Google, email, and more.

Conversion Tracking

Pixel setup, Tag Manager configuration, event tracking, and goal setup so every conversion is captured accurately.

Attribution Modelling

Understanding which channels are actually driving sales — not just the last click, but the full customer journey.

Monthly Reports

Clear, jargon-free reports with channel performance, key insights, and specific recommendations for improvement.

Competitor Benchmarking

Context for your performance against industry benchmarks and competitor estimates so you know how you stack up.

Growth Forecasting

Data-driven projections and scenario planning to help make informed decisions about budget allocation.

A recent result

Bloom Realty, Chandigarh

Chandigarh, Punjab

100%Lead attribution
60%CPL reduction
30 daysTo full clarity

Before we started, Bloom Realty could not tell which ads were generating qualified buyers versus junk submissions. We built a full tracking system and live dashboard. Within 30 days they could see exactly which keywords and landing pages were generating real buyers — leading directly to a 60% CPL reduction.

FAQ

Common questions

Do we need Google Analytics already set up?+
No. We can set up GA4, Meta Pixel, and all tracking from scratch. If you already have it, we audit and fix what is broken.
What tools do you use for dashboards?+
Primarily Looker Studio, which is free and connects to all your data sources. For larger businesses we also use Tableau and Power BI.
Can you track offline conversions?+
Yes. We can set up offline conversion tracking to connect phone calls and CRM updates back to the ads that generated them.
How often do we get reports?+
You have access to a live dashboard at all times. Formal monthly reports arrive in the first week of each month with a review call.
What if our current agency already sends reports?+
Agency reports typically highlight their own metrics favourably. Our independent reporting gives you an unbiased view from your perspective.

Ready to talk about Marketing Analytics?